Overview
The flagship programme of IMI Kolkata is the two year Post Graduate Diploma in Management (PGDM) programme designed to prepare and train students to become excellent managers and high-level-decision-makers across functional areas with broad strategic vision. The programme is designed to designed to prepare students for a career in the corporate, across all functional areas. The programme enables students with strong conceptual skills to manage businesses in an integrated manner and also develops versatile managers who are capable of handling responsibilities across domains who can respond effectively to changes in the economic, technological, cultural and political environments in a socially sensitive manner. The Programme inculcates a strong sense of business fundamentals along with ethical values.
The programme is
Programme Objective
Programme Educational Objectives (PEOs)
- PEO 1: To develop students with a solid foundation in managing organization with effective communication and analytical skills for a successful career in business management.
- PEO 2: To groom value – driven business leaders capable of applying cutting-edge ideas and new skills in practice.
- PEO 3: To inculcate in students the ability for professional development through innovation, training and self- study.
- PEO 4: To sensitize students towards social awareness, professional ethics and integrity.
Programme Outcomes (POs)
- PO 1 Apply Knowledge of management theories and practices to solve business problems.
- PO2. Foster Analytical and critical thinking abilities for data – based decision making.
- PO3. Develop value – based leadership qualities.
- PO4. Understand, analyse and communicate global, economic, legal and ethical aspects of business.
- PO5. Lead themselves and others in the achievement of organizational goals while contributing effectively to a team environment.
Course Structure
The PGDM course is spread over two years. The first year of the course essentially focuses on developing essential skills and knowledge in the areas of economics, organization and behaviour, finance and accounting, management control, marketing, human resource management, information systems and quantitative methods. At the end of first year, students undertake summer internship with Institute’s partners for a period of eight to nine weeks. This helps them to gain hands-on experience in the application of management concepts and functional skills. The Summer Internship is a six credit course which is evaluated on the basis of Report, Presentation and Viva. It is compulsory for every student to successfully complete the summer internship.
| Group | Term I | Term II | Term III |
| Finance | Financial Reporting & Analysis and Cost Management | Financial Management I | Financial Management II |
| Economics | Managerial Economics | Macro-Economic Theory & Policy & IE | |
| Operations Management & Quantitative Techniques | Quantitative Techniques | Operations Management | Supply Chain Management |
| OBHR | Organizational Behavior | Human Resource Management | |
| Marketing | Marketing Management I | Marketing Management II | |
| Strategic Sales and Business Development | |||
| Management Information Systems and Analytics | Data Pre-Processing and Visualization | IT for Sustainaible Future | Business Analytics |
| Research Methodology for Management | |||
| Startegy, Innovation and Entrepreneurship | Managerial Communication | Strategic Management | ESG for Responsible Value Creation |
| Entrepreneurship | New Venture Development I | Universal Human Values for Wellbeing | |
| Design Thinking | Local Business Accelerator I | New Venture Development II | |
| Business Ethics and CSR | Local Business Accelerator II | ||
| Legal Aspects of Business |
In the second year of the programme, students can choose their elective courses to suit their aptitude and interest. They can select courses from the multiple electives that the institute offers. Students willing to delve deeper into a topic that is not covered by the elective courses can do Course of Independence study under faculty supervision. There are also two other core courses in the second year, namely, International Business and Comprehensive Assessment. Specialization is offered in the following areas:
- Economics
- Strategy,Innovation and Entrepreneurship
- Operations Management
- Marketing
- Finance
- Information Systems and Analytics
- Organisational Behaviour and Human Resource Management
| Broad Area | Sl. No. | Course Name |
| Economics | 1 | Business Forecasting |
| Startegy, Innovation and Entrepreneurship | 1 | Mergers, Acquisitions & Corporate Restructuring |
| 2 | Marketing Strategy and International Markets | |
| 3 | Digital Business Models | |
| 4 | Multi- Criteria Decision Making | |
| 5 | Digital Transformation | |
| 6 | Strategic HRM | |
| 7 | Managing Organizational Change | |
| 8 | Design Thinking for Innovation | |
| 9 | Sustainability & Green HRM | |
| Finance | 1 | Fixed Income & Equity Valuation |
| 2 | Advanced Financial Statement Analysis | |
| 3 | Banking & Financial Services | |
| 4 | Strategic Cost Management | |
| 5 | Tax Planning and Management | |
| 6 | Mergers, Acquisitions & Corporate Restructuring | |
| 7 | Portfolio Management | |
| 8 | Futures, Options and Derivatives | |
| 9 | International Finance | |
| 10 | Fintech | |
| 11 | Project & Infrastructure Finance | |
| 12 | Financial Risk Management | |
| 13 | Financial Institutions Markets & Services | |
| 14 | Behaviorial Finance | |
| 15 | Financial Modeling & Analytics | |
| 16 | Investment Banking | |
| 17 | Wealth Management & Alternative Investment | |
| Marketing | 1 | Integrated Marketing Communication |
| 2 | Sales and Distribution Management | |
| 3 | Retail Marketing | |
| 4 | Digital Marketing Strategy | |
| 5 | Customer Relationship Management | |
| 6 | Services Marketing | |
| 7 | Advanced Marketing Research | |
| 8 | Consumer Behaviour | |
| 9 | Strategic Brand and Product Management | |
| 10 | Marketing Strategy and International Markets | |
| 11 | Entertainment, Media and Sports Marketing | |
| 12 | B2B Marketing | |
| 13 | Rural and BOP Marketing | |
| 14 | Generative AI in Marketing | |
| 15 | Marketing for E-Commerce | |
| 16 | BFSI Marketing | |
| 17 | Pricing Strategy | |
| 18 | Marketing Analytics | |
| Management Information Systems and Analytics | 1 | Digital Business Models |
| 2 | Text Analytics | |
| 3 | Cybersecurity Foundations and Management | |
| 4 | Advanced Business Analytics | |
| 5 | Generative AI in Marketing | |
| 6 | Database Management and Applications | |
| 7 | Multi- Criteria Decision Making | |
| 8 | ERP | |
| 9 | Cloud Computing & IOT | |
| 10 | Data Analytics & Machine Learning | |
| 11 | Block Chain and Business Applications | |
| 12 | Marketing Analytics | |
| 13 | Digital Transformation | |
| 14 | Predictive Analytics | |
| 15 | Operations Research | |
| 16 | Business Forecasting | |
| 17 | Prescriptive Analytics | |
| OBHR | 1 | Human Reource Planning |
| 2 | Fundamentals of Labour Law & Application | |
| 3 | Compensation Management | |
| 4 | Recruitment & Selection | |
| 5 | HR Analytics | |
| 6 | Performance Management & Reward System | |
| 7 | Training & Development | |
| 8 | Strategic HRM | |
| 9 | Managing Organizational Change | |
| 10 | Sustainability & Green HRM | |
| 11 | Conflict Resolution & Negotiations | |
| 12 | International HRM | |
| Operations Management & Quantitative Techniques | 1 | Supply Chain Risk & Resilience |
| 2 | Lean Six Sigma | |
| 3 | Supply Chain Modelling & Analytics | |
| 4 | Service Operations Management | |
| 5 | Project Management | |
| 6 | Operations Research | |
| 7 | Multi- Criteria Decision Making | |
| 8 | Business Forecasting | |
| 9 | Supply Chain Digitization | |
| 10 | Predictive Analytics | |
| 11 | Prescriptive Analytics |
Pedagogy
The method of instruction varies at IMI Kolkata. Case studies, lectures, group and individual exercises, class projects, student presentations, simulation games etc., are used in different courses. Many courses bring in industry experts to integrate classroom learning with industry practice in the form of guest lectures.
