Research Seminar in collaboration with IQAC-IMI Kolkata by Dr. Swagato Chatterjee from Queen Mary University, London
On August 22, 2023, IMI Kolkata had the honor of hosting Dr. Swagato Chatterjee, a Senior Lecturer in Marketing Analytics at Queen Mary University, London, for a research seminar on the role of cultural values in green purchase intentions in India and Japan. The seminar provided insights into cultural connections, global perspectives, and real-world impact, enhancing business acumen and preparing participants for a global career.
We would like to express our sincere gratitude to Dr. Swagato Chatterjee for his enlightening lecture, which surely widened the minds of attendees and deepened their comprehension of the spiritual, religious, and cultural qualities in green purchasing intentions.
