Arghya Ray

Journal Publications:

• “Impact of irritation and negative emotions on the performance of voice assistants: Netting dissatisfied customers’ perspectives”. Published in International Journal of Information Management. (2023) Vol. 72. Article. 102662. (2022 ABDC-A*) (2021 ABS 2)(Scopus Indexed)(WOS Indexed)(Q1)(Co-authored with Dr. Shilpi Jain, Dr. Sriparna Basu, and Dr. Ronnie Das)
• “User generated content for exploring factors affecting intention to use travel and food delivery services”. Published in International Journal of Hospitality Management. (2021) Vol. 92, 102730. (2022 ABDC A*)(2021 ABS 3) (Scopus Indexed)(WOS Indexed)(Q1) (Co-authored with Prof. Dr. Pradip Kumar Bala)
• “Role of authenticity and perceived benefits of online courses on technology based career choice in India: A modified technology adoption model based on career theory”. Published in International Journal of Information Management. (2019) Vol. 47, pp. 140–151. (2022 ABDC A*)(2021 ABS 2)(Scopus Indexed)(WOS Indexed)(Q1)(Co-authored with Prof. Dr. Pradip Kumar Bala, and Dr. Shilpee A. Dasgupta)
• “What affects the use of green technology in hotels? Assessing hotel management viewpoint using natural language processing based qualitative study”. Published in Journal of Hospitality Marketing & Management. (2023) Vol. 32 No. 7, pp. 917-946. (2022 ABDC-A) (WOS Indexed) (2021 ABS 1)(Scopus Indexed)(Q1) (Co-authored with Dr. Ananya Ray, Dr. Pradip Kumar Ray, and Dr. Nripendra P. Rana)
• “Is the information on green hotel websites aligned with the drivers affecting customers’ intention to visit green hotels? A mixed-methods approach”. Published in Journal of Hospitality Marketing & Management. (2023) Vol. 33, No. 1, pp. 1-32. (2022 ABDC-A)(2021 ABS 1)(Scopus Indexed) (WOS Indexed)(Q1) (Co-authored with Itisha Sachdeva, Dr. Nripendra P. Rana, Dr. Robin Nunkoo, and Dr. Long She)
• “Future time perspective and consumer well-being of millennials: implications for consumer resilience”. Published in International Journal of Bank Marketing, (2023) Vol. 41 No. 5, pp. 1154-1176. (2022 ABDC-A)(2021 ABS 1) (Scopus Indexed)(Q2) (Co-authored with Dr. Long She and Dr. Lan Ma)
• “Exploring the drivers of customers’ brand attitudes of online travel agency services: A text mining-based approach”. Published in Journal of Business Research. (2021) Vol. 128, pp. 391-404. Doi: https://doi.org/10.1016/j.jbusres.2021.02.028 (2022 ABDC-A) (2021 ABS 3) (Scopus Indexed) (WOS Indexed) (Q1) (Co-authored with Dr. Pradip Kumar Bala and Dr. Nripendra P Rana)
• “Innovation resistance theory perspective on the use of food delivery applications”. Published in Journal of Enterprise Information Management. (2020). Vol. 34 No. 6, pp. 1746-1768. (2022 ABDC-A) (2021 ABS 2)(Scopus Indexed) (WOS Indexed)(Q1) (Co-authored with Dr. Puneet Kaur, Dr. Amandeep Dhir, Dr. Pradip Kumar Bala, and Dr. Ashraf Khalil)
• “Exploring barriers affecting intention to use eLearning services: An NLP-based multi-method approach”. Published in Behaviour and Information Technology. (2020). Vol. 41 No. 5, pp.1002-1018. (2022 ABDC-A) (2021 ABS 2) (Scopus Indexed)(WOS Indexed)(Q1) (Co-authored with Dr. Pradip Kumar Bala and Dr. Yogesh K. Dwivedi)
• “Exploring the impact of different factors on brand equity and intention to take up online courses from e-Learning platforms”. Published in Journal of Retailing and Consumer Services. (2020). Vol. 59, 102351. (2022 ABDC A)(2021 ABS 2)(Scopus Indexed)(WOS Indexed)(Q1) (Co-authored with Dr. Pradip Kumar Bala, Dr. Shibashish Chakraborty, and Dr. Shilpee A Dasgupta)
• “Cognitive chatbot for personalised contextual customer service: Behind the scene and beyond the hype”. Published in Information Systems Frontiers. (2021). Vol. 26, pp. 899-919. Doi: https://doi.org/10.1007/s10796-021-10168-y (2022 ABDC-A)(2021 ABS 3)(Scopus Indexed)(WOS Indexed)(Q1) (Co-authored with Dr. Rajat Kumar Behera, and Dr. Pradip Kumar Bala)
• “Exploring values affecting e-Learning adoption from the user-generated-content: A consumption-value-theory perspective”. Published in Journal of Strategic Marketing. (2021). Vol. 29 No. 5, pp. 430-452. (2022 ABDC-A)(2021 ABS 2)(Scopus Indexed)(WOS Indexed)(Q1) (Co-authored with Dr. Pradip Kumar Bala and Dr. Yogeh K. Dwivedi)
• “Why do people use food delivery apps (FDA)? A uses and gratification theory perspective”. Published in Journal of Retailing and Consumer Services, (2019) Vol. 51, pp. 221-230. (2022 ABDC- A)(2021 ABS 2)(Scopus Indexed)(WOS Indexed)(Q1) (Co-authored with Dr. Amandeep Dhir, Dr. Pradip Kumar Bala, and Dr. Puneet Kaur)
• “Assessment of the impact of extraversion on depression, distraction and knowledge absorption capacity in online learning education”. Published in International Journal of Educational Management. (2024) Vol. 39 No. 1, pp. 198-218. Doi: https://doi.org/10.1108/IJEM-06-2024-0328 (2022 ABDC- B)(Scopus Indexed) (Co-authored with Ayoub Oulamine, and Dr. Bibiana Lim)
• “Identifying barriers of financial app usage and their impact on negative emotions, customer ratings and recommendation intention: a text-mining based approach”. Published in Asia-Pacific Journal of Business Administration. (2024) Vol. Ahead of Print. (2022 ABDC- C)(Scopus Indexed) (Co-authored with Sneha Das)
• Effectiveness of sustainability communication on stakeholder engagement: A multi‐method qualitative assessment of sustainable development. Published in Corporate Social Responsibility and Environmental Management. (2022 ABDC- C)(Scopus Indexed) (WOS Indexed)(Co-authored with Dr. Soni Agrawal, and Dr. Nripendra P Rana)
• Does values impact intention to use sustainable mobility? An evidence from metropolitan cities of India. Published in Research in Transportation Business & Management. (2022 ABDC- C)(Scopus Indexed) (WOS Indexed) (Co-authored with Dr. Sourabh D Kulkarni, Dr. Sumeet Kaur, and Dr. Vinaytosh Mishra)
• “What affects consumers’ choice behaviour towards organic food restaurants? By applying organic food consumption value model”. Published in Journal of Hospitality and Tourism Insights. (2024) Vol. 7 No. 5, pp. 2582-2602. (2022 ABDC-C)(Scopus Indexed)(Q1) (Co-authored with Dr. Biswadip Das, and Dr. Long She)
• “The impact of personality traits, barriers and gamification on Gen X continuance intention for mobile credit bill payment apps”. Published in Journal of Financial Services Marketing. Vol. Ahead of Print. (First Author) (6 authors) (2022 ABDC-B)(2021 ABS 1)(Scopus Indexed)(Q2) (Co-authored with Dr. Muskan Jain, Dr. Lan Ma, Dr. Khalid Hussain Alhamzi, Dr. Ananya Ray, and Dr. Long She)
• “Quality aspects vs consumption values: What affects intention to book hotels in the post-Covid era?” Published in Quality Management Journal. Vol. 30 No. 4, pp. 225-243. (2022 ABDC-B)(Scopus Indexed) (WOS Indexed)(Q2) (Co-authored with Siddharth Gupta, and Dr. Nripendra P Rana)
• “Does Emotional Intelligence Impact Technology Adoption?”: A study on Adoption of Augmented Reality”. Published in Asia Pacific Journal of Information Systems. (2023). Vol 33 No. 3, pp. 624-651. (2022 ABDC-C) (Scopus Indexed)(Q3) (Co-authored with Dr. Abhishek Srivastava, Dr. Ananya Ray, Dr. Pradip Kumar Bala, Dr. Shilpee A Dasgupta, and Dr. Yogesh K Dwivedi)
• “An NLP-based Mixed-method Approach to Explore the Impact of Gratifications and Emotions on the Acceptance of Amazon Go”. Published in Asia Pacific Journal of Information Systems. (2023). Vol 33 No. 3, pp. 541-572. (2022 ABDC-C) (Scopus Indexed) (Q3)(Co-authored with Subhadeep Jana and Dr. Nripendra P Rana)
• “Investigating the relationships between MOOC consumers’ perceived quality, emotional experiences, and intention to recommend: an NLP-based approach”, Published in Online Information Review, (2023). Vol. 47 No. 3, pp. 582-603. (2022 ABDC-B)(2021 ABS 1)(Scopus Indexed)(Q1) (Co-authored with Dr. Lan Ma, Dr. Saeed Pahlevan Sharif, and Dr. Kok Wei Khong)
• “Assessing the factors influencing continued use of online-food-delivery services and the impact on health: a multi-group analysis”. Published in International Journal of Services and Operations Management. (2023). Vol. 45 No. 1, pp. 1-36 (2019 ABDC-C)(2021 ABS 1) (Scopus Indexed)(Q3) (Co-authored with Dr. Pradip Kumar Bala and Dr. Rashmi Jain)
• “Examining Quality Aspects in Indian Online Food Delivery Services during COVID-19 Pandemic: An NLP-based Qualitative Approach”. Published in IMI Konnect. (2022). Vol. 11 No. 3, pp.15-30. (Co-authored with Dr. Lan Ma and Dr. Pradip Kumar Bala)
• “Exploring barriers affecting e-health service continuance intention in India: from the innovation resistance theory stance”. Published in Asia Pacific Journal of Information Systems. (2022). Vol. 32 No. 4 pp. 890-915. (2022 ABDC-C) (Scopus Indexed) (Q3) (Co-authored with Dr. Pradip Kumar Bala and Dr. Yogesh K. Dwivedi)
• “How topic modeling of user reviews can reshape market surveys? An exploration of factors influencing course choices in e-Learning platforms through a novel multi-method approach”. Published in International Journal of Business Information Systems. (2022). Vol. 40, No. 2, pp. 259–284. (2022 ABDC-C)(2021 ABS 1)(Scopus Indexed)(Q2) (Co-authored with Dr. Pradip Kumar Bala and Dr. Rashmi Jain)
• “Impact of CSR on non-financial performance and the mediating role of trust and reputation: Indian manufacturing employees’ perspectives”. International Review on Public and Nonprofit Marketing. (2021). Vol. 19, pp. 391-412. (2022 ABDC-B)(Scopus Indexed) (WOS Indexed)(Q3) (Co-authored with Dr. Shilpee A Dasgupta, Dr. Mayank Bhatia, and Dr. Upasana Singh)
• “Predicting ratings of social media feeds: combining latent-factors and emotional aspects for improving performance of different classifiers”. Published in Aslib Journal of Information Management, (2022). Vol. 74 No. 6, pp. 1126-1150. (2022 ABDC-B)(2021 ABS 1)(Scopus Indexed)(WOS Indexed)(Q2)(Co-authored with Dr. Pradip Kumar Bala, Dr. Nripendra P Rana and Dr. Yogesh K. Dwivedi)
• “Operational Changes and Performance Outcomes: Analysis on Hotels of Five Asia–Pacific Countries”. Published in International Journal of Global Business and Competitiveness. (2021). Vol. 16, pp. 77-88. (2022 ABDC-C)(Co-authored with Dr. Lan Ma)
• “Relationships between the “Big Five” personality types and consumer attitudes in Indian students toward augmented reality advertising”. Published in Aslib Journal of Information Management, (2021). Vol. 73 No. 6, pp. 967-991. (2022 ABDC-B)(2021 ABS 1)(Scopus Indexed)(WOS Indexed)(Q2)(Co-authored with Dr. Abhishek Srivastava, Dr. Shilpee A Dasgupta, Dr. Pradip Kumar Bala, and Dr. Shibashish Chakraborty)
• “An NLP-SEM approach to examine the gratifications affecting user’s choice of different e-Learning providers from user tweets”. Published in Journal of Decision Systems. (2021). Vol. 30 No. 4, pp. 439-455. (2022 ABDC-B)(2021 ABS 1)(WOS Indexed)(Q1) (Co-authored with Dr. Pradip Kumar Bala, and Dr. Rahul Kumar)
• “Utilizing emotion scores for improving classifier performance for predicting customer’s intended ratings from social media posts”. Published in Benchmarking: An international Journal. (2020) Vol. 28 No. 2, pp. 438-464. (2022 ABDC-B)(2021 ABS 1)(WOS Indexed)(Q1) (Co-authored with Dr. Pradip Kumar Bala and Dr. Rashmi Jain)
• “Understanding the factors influencing career choices in India from the students’ perspectives”. Published in International Journal of Indian Culture and Business Management. (2020) Vol. 20 No. 2, pp. 175-193. (2016 ABDC- C)(2021 ABS 1)(WOS Indexed)(Co-authored with Dr. Pradip Kumar Bala, Dr. Shilpee A. Dasgupta, and Dr. Abishek Srivastava)
• “Social-media for improved process management in organizations during disasters”. Published in Knowledge and Process management. (2020) Vol. 27 No. 1, pp. 63-74. (2022 ABDC B)(2021 ABS 1)(WOS Indexed)(Scopus Indexed)(Q2) (Co-authored with Dr. Pradip Kumar Bala)
• “Factors influencing adoption of e-services in rural India – Perspectives of consumers and service providers”. Published in Journal of Indian Business Research, (2019) Vol. 12 No. 2, pp. 215-230. (2022 ABDC- C)(2021 ABS 1)(Scopus Indexed)(WOS Indexed)(Q2) (Co-authored with Dr. Pradip Kumar Bala, Dr. Narayansamy Sivasankaran, Dr. Shilpee A. Dasgupta)
• “An NLP – Based Approach to Explore Factors Affecting Intention to Use various E – Services”. Published in Test Engineering and Management. (2020) Vol. 82, pp. 12129-12136. ISSN: 0193-4120 (Co-authored with Dr. Pradip Kumar Bala)
• “Predicting user motivation towards retention of e-services: An NLP-based approach”. Published in International Journal of Business and Administrative Studies (IJBAS). (2019). Vol. 5 No. 1, pp. 1-8. ISBN # 978-969-670-850-6 Doi: https://dx.doi.org/10.20469/ijbas.5.10001-1 (Co-authored with Dr. Pradip Kumar Bala)

Book Chapters:

• Use of NLP and SEM in Determining Factors for E-Service Adoption. In: Structural Equation Modeling Approaches to E-Service Adoption. IGI Global. Chapter 3. pp. 38-47, 2019. Doi: https://doi.org/10.4018/978-1-5225-8015-7.ch003.
• Psychological analytics based technology adoption model for effective educational marketing. In: Digital and Social Media Marketing – Emerging Applications and Theoretical Development. Springer, pp. 163-174, 2019. Doi: https://doi.org/10.1007/978-3-030-24374-6_12
• An NLP-based cryptosystem to control spread of fake news through Twitter. In: Progress in Computing, Analytics and Networking, Advances in Intelligent Systems and Computing (AISC) Series. Springer. Springer, Singapore. Vol. 1119, pp. 447-455, 2020. Doi: https://doi.org/10.1007/978-981-15-2414-1_44
• Innovative distribution and delivery of food. In: Food Technology Disruptions. Pp. 213-246. 2021. Doi: https://doi.org/10.1016/B978-0-12-821470-1.00004-5

Conferences

• Presented three papers entitled “Signaling of Uncertainty Reduction Mechanisms in Unpredictable Environments: A Moderation and Mediation Analysis”, “Corporate Audits And Their Role In Stock Price Dynamics”, and “Corporate Social Responsibility and its Impact on Stock Price Dynamics” in the FORE INTERNATIONAL MANAGEMENT CONFERENCE (FIMC) 2024, New Delhi held between November 28-30, 2024.
• Presented a paper on “Impact of personality traits on the knowledge absorption capacity of students” in the 14th IMC-IRC Conference held in XLRI Jamshedpur.
• In absentia, co-author presented the paper entitled “An NLP-based approach to modelling of consumers perceived quality and intention to recommend in paid massive open online courses (MOOCs): mediating roles of consumption emotions” at Taylor’s University BLM2-ICAM4 AN INTERNATIONAL JOINT E-CONFERENCE 2021.
• Presented the paper entitled “Understanding the uses and gratification valued by customers through an NLP-based approach” at IIM Bangalore DCAL BAICONF 2019.
• In absentia, co-author presented the paper entitled “An NLP-SEM approach for understanding the important gratifications from tweets related to different eLearning providers” at ISDSI 2019 to be held at IIM Sambalpur.
• Presented the paper entitled “A NLP-based cryptosystem to control spread of fake news through Twitter” at ICCAN 2019 to be held at KIIT University Bhubaneswar.
• Presented the paper entitled “An NLP-based approach to explore factors affecting intention to use various e-services” at ICBMANSOIN-19 held at Bali Indonesia.
• Attended the CODS-COMAD 2019 held in Swissotel, Kolkata.
• Presented the paper entitled “Factors influencing the limited adoption of e-services in India” at ISDSI 2018 held at SP Jain Mumbai.
• Predicting User Motivation towards Retention of E-Services: An NLP-Based Approach. Presented in BMES-2018 held in Singapore. ISBN # 978-969-670-850-6.
• Presented a paper on “Image steganography and visible watermarking using LSB extraction technique” at ISCO 2015. Published in: 2015 IEEE 9th International Conference on Intelligent Systems and Control (ISCO). doi: 10.1109/ISCO.2015.7282315. Location: Karpagam College of Engineering, Coimbatore.
• Presented a paper on “A multilayer visual cryptography framework for secured secret messages transmission” at ISCO 2015. Published in: 2015 IEEE 9th International Conference on Intelligent Systems and Control (ISCO). doi: 10.1109/ISCO.2015.7282315. Location: Karpagam College of Engineering, Coimbatore.
• Presented a paper on “Robust Multilayer Framework for Secure Transmission of Secret Messages” at Prakalpa held at SRM University, Vadapalani Campus in 2013.
• Presented a paper on “Improvement of CBC encryption technique by using the Merkle-Hellman Knapsack Cryptosystem” in ISCO 2013. Published in: 2013 7th International Conference on Intelligent Systems and Control (ISCO). doi: 10.1109/ISCO.2013.6481175. Location: Karpagam College of Engineering, Coimbatore.
• Presented a paper on “One Way Delay Calculation Using Sync and Sense Without Clock Synchronization” at International Conference on Computer Science and Engineering (ICCSE) held in Kolkata in 2012 and Research Day held at SRM University Chennai in 2012.
• Presented a paper on “Improvement of CBC Encryption Technique by using the Merkle Hellman Cryptosystem and a Randomized Initial Vector” in National Conference on Frontiers in Applied Sciences and Computer Technology (FACT’12) held at NIT Trichy in 2012.
• Presented a paper on “Dharitree: Earthquake Forecasting System” in the 98th Indian Science Congress held at SRM University Chennai in 2011 and Research Day held at SRM University Chennai in 2012.

Research Consulting Projects:

• Have worked as a co-investigator on a research project having Seed Money of 5 Lakhs (sponsored by FORE School of Management) to explore the supply chain and operations aspects of organic food delivery in Luxury Hotels across Delhi NCR region.
• Is currently working on a research consulting project as a principal investigator with Bradford University to examine digital inclusion among low-income Indian customers in the Eastern Region of India. (Sponsored by Bradford University UK)

Corporate Consultancy Projects:

• Have worked on a consultancy project for Wordsmith Star for providing them insights on how to increase awareness among Indian consumers and improve their overall process.

PGDM

• Data Preprocessing and Visualization
• Data Analytics and Machine Learning
• Social Media and Text Analytics
• Marketing Analytics
• Blockchain and Business Applications
• Gen AI for marketers
• Technology for e-Business

FPM (Visiting)

• Advanced Research Techniques

Other Activities:

• Associate Editor: Asia-Pacific Journal of Business Administration.(ABDC C)
• Senior Advisory Board Member, “Marketing Management Journal”
• Editorial Advisory Board Member of the “Asia-Pacific Journal of Business Administration.”
• Editorial Review Board Member of the “International Journal of Electronic Government Research.”
• Editorial Review Board Member of the “Journal of Computer Information Systems.”

Cases Published

• Customer Experience Analysis: Using Text Analytics to Assess Customer Experience at a Multinational Food Delivery Company. Sage Publications. Link: https://sk.sagepub.com/data-decisions/customer-experience-analysis-using-text-analytics-to-assess
• Understanding Drivers of Customer Behaviour From Textual Data: An NLP-based Multi-Method Approach. Sage Research Methods. Link: https://methods.sagepub.com/case/understanding-drivers-customer-behaviour-data-approach

Awards

• Received the “Best Newcomer Talent” award because of outstanding contribution at Adamas University.
• Awarded TCS Gems and ILP Kudos for outstanding performance (Star Performer) during training period from TCS.